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What Percentage Do OnlyFans Agencies Take? Fees Explained

By the Bunny Agency trans creator team · Updated · 9 min read

Quick answer

There is no reliable public dataset of OnlyFans agency commission rates: the agreements are private and no regulator collects them. The rates you can verify are the ones agencies publish. Bunny Agency, for example, publishes 25% to 50% depending on how much of the operation it runs. What matters more than the headline number is the base: 30% charged on gross fan payments equals 37.5% of the 80% OnlyFans actually sends you.

Key takeaways

  • There is no verified industry average for OnlyFans agency commission; the only checkable rates are the ones individual agencies publish and the one written into your own contract.
  • Commission charged on gross fan payments costs more than the same number charged on what you receive: 30% of gross is 37.5% of your 80% payout.
  • OnlyFans keeps 20% of every fan payment before any agency percentage is applied, so the platform fee and the agency fee stack.
  • To break even on commission, revenue has to grow by c ÷ (1 − c): 33% at a 25% fee, 43% at 30%, 67% at 40% and 100% at 50%.
  • Upfront fees, setup charges and commission that keeps running after you leave are pricing red flags, not standard practice.

What percentage do OnlyFans agencies take?

There is no reliable public dataset of OnlyFans agency commission rates. No regulator collects them, the agreements are private contracts between two parties, and the "industry average" figures that circulate online trace back to other agencies' marketing rather than to any survey. Anyone quoting you a precise industry number is estimating.

Three things can actually be checked, and they are more useful than an average:

  1. What the platform takes. OnlyFans keeps 20% of the total fan payment before an agency is involved at all; you receive 80% (OnlyFans Terms of Service).
  2. What an individual agency publishes. A rate on a public pricing page is a real number you can hold someone to. Bunny Agency publishes 25%–50%, scaling with how much of the operation is handed over.
  3. What your contract says. That is the only percentage that will ever apply to your money.

So the honest answer is: whatever is written in your agreement, applied to a base your agreement defines. If either the percentage or the base is missing from the document, that absence is the finding.

If you are still deciding whether management makes sense at all, the trade-off is worked through in is a trans OnlyFans agency worth it. For what the money is supposed to buy, see what an OnlyFans agency does; for whether the arrangement is permitted in the first place, see does OnlyFans allow agencies.

How do OnlyFans agencies get paid? Four pricing models

Agencies make money in four ways. Most OnlyFans management uses the first.

Model How it works Who it suits The catch
Revenue share A percentage of your earnings, billed monthly Most creators, because the agency only earns when you do The percentage is easy to compare; the base and the scope are where the real cost hides
Flat monthly fee A fixed retainer whatever you earn Established creators buying one defined service, such as marketing only You pay in full during a slow month, and the agency has no stake in growth
Hybrid A smaller retainer plus a reduced percentage Creators who want guaranteed staffing and shared upside Two costs to track; run the numbers, because the retainer often outweighs the discount
Fixed payment to the creator The agency pays you a set amount and keeps everything above it Almost nobody, in practice Your income is capped while the agency's is not, and this structure usually comes with demands for account control

Revenue share dominates for a reason: it is the only model where the agency's incentive matches yours month to month. It is also the model where small definitional details change the real price by thousands.

Is commission on gross or net? The trap, with the arithmetic

This is the single most expensive detail in an agency agreement, and it is decided by one word in one clause.

OnlyFans keeps 20% of the total fan payment. So "gross" means what fans spent; "net" means what landed in your account. Here is a month where fans spend $10,000, under two contracts that both advertise 30%.

Step "30% of gross" "30% of net"
Fan payments $10,000 $10,000
OnlyFans' 20% −$2,000 −$2,000
Reaches you $8,000 $8,000
Agency commission −$3,000 −$2,400
You keep $5,000 $5,600
Effective rate on money you received 37.5% 30%

The conversion is simple: effective rate = stated rate ÷ 0.8. A 25% gross fee is really 31.25%. A 40% gross fee is really 50%. A 50% gross fee is 62.5% of your money, which is a number almost nobody would agree to if it were printed that way.

Neither base is dishonest. Charging on gross without saying so is. Ask for the base in words plus one worked example inside the contract. The clause-by-clause walkthrough is in the OnlyFans agency contract guide.

What should the percentage include?

A commission is a price for labour, so price the labour. At the upper end of any published range, expect all of the following included:

  • Chatting, with stated hours of coverage, a creator-approved voice guide and named escalation rules. This is the largest cost in any agency and the work that produces tips and pay-per-view sales; how it is staffed is covered in OnlyFans chatters explained.
  • Marketing: which platforms, how many posts, who owns the promo accounts, and what happens to them when you leave.
  • Account management: scheduling, pricing tests, promotions, subscriber retention, monthly reporting you can read without help.
  • Privacy and takedowns: geoblocking setup, identity separation, leak monitoring and DMCA notices. Charging extra for a takedown, at the moment a creator most needs one, is a pricing choice worth knowing about before you sign.

Costs that are often extra: ask about each by name

Cost Question to ask
Paid advertising and shoutouts Is ad spend inside the commission or billed on top, and who approves each spend?
Software and tools Does the agency bill you for its own CRM, scheduling or analytics seats?
Content production Who pays for photographers, studio time, travel, props, editing?
Payment and transfer fees Who absorbs bank charges, currency conversion and processor fees on your payment to the agency?
Tax on agency fees Is VAT or sales tax added to the invoice in your jurisdiction?
Extra services Are takedowns, account recovery, or a second platform inside the rate or a separate line?

How much do you have to grow to break even?

Commission is only worth paying if it buys growth larger than itself. The break-even point is fixed arithmetic: if the rate is c, revenue must rise by c ÷ (1 − c) before you take home what you were taking home alone.

Commission (on net) Growth needed to break even If you net $5,000/month now, you need
25% +33% $6,667
30% +43% $7,143
35% +54% $7,692
40% +67% $8,333
50% +100% $10,000

Run your own numbers in the break-even calculator before any call, and take the number into the call with you. Two caveats in both directions. Break-even is the floor, not the target: an agency that lands you exactly at break-even has cost you the upside and returned only time. And time counts: if management removes twenty hours of chatting a week, break-even is genuinely a win, as long as you decide that consciously rather than discovering it later.

Does the percentage change over time?

It can, and the mechanism should be written down rather than promised on a call. Three structures are common enough to ask for by name:

  1. Tiers. The rate falls as monthly revenue passes agreed thresholds. Ask whether a tier applies to the whole amount or only to revenue above the threshold. The difference is large.
  2. Caps. A ceiling on the dollar amount of commission per month, which matters most for creators who scale fast.
  3. Review dates. A fixed date, typically after the first three or six months, at which either side may renegotiate the rate with the numbers on the table.

If a rate can only go up, for example a clause that raises commission when the agency "adds services" without your written consent, that is the clause to strike.

What is different for trans and non-binary creators

The work an agency does for a trans or non-binary creator is not automatically harder, but three parts of it usually are, and they belong inside the percentage rather than beside it.

The promo surface is narrower. Almost all OnlyFans traffic comes from outside platforms, and those platforms are uneven for LGBTQ users. GLAAD's 2026 Social Media Safety Index scores the major ones out of 100: TikTok 56, Instagram 41, Facebook 40, Threads 39, YouTube 30, X 29. An agency being paid for marketing should be able to say which platforms it actually gets results on for trans creators, what happens when an account is restricted, and who rebuilds the audience.

Moderation of harassment is labour. Filtering hostile messages out of your inbox is real work, and if the agency's chatters are doing it, it should be described in the service list rather than left as something you absorb.

Privacy has sharper edges. Geoblocking, identity separation and fast takedowns protect against outing, not just lost revenue. Confirm they are included, not upsold.

On the chatting side, ask how a chatter is briefed on your language: what you call your body, what you will not sell, which questions get a boundary rather than an answer. A voice guide that does this well is worth more than two points of commission. There is more on fit and vetting in how to choose an OnlyFans agency.

Pricing red flags

  • Any fee before you earn. Setup fees, onboarding fees, "content package" fees, paid trials. The FTC's guidance for job seekers applies cleanly here: honest employers do not ask you to pay to get the job (FTC, Job Scams).
  • Commission on money the agency never touched: off-platform tips, cash, gifts, brand deals you sourced yourself.
  • A commission tail after termination, especially one that follows "any subscriber acquired during the term".
  • Payouts routed through an agency account. OnlyFans should pay you; the agency should invoice you afterwards.
  • A rate quoted only verbally, or described as "flexible", or "of revenue" with no definition of revenue.
  • A percentage that rises with a bonus structure you cannot audit because you cannot see the underlying numbers.

If several of these appear together, read how to spot OnlyFans agency scams before the next call.

Where Bunny Agency sits on this

For transparency, since this is our site: Bunny Agency works on revenue share at a published 25%–50%, scaling with how much of the operation we take over, with the exact rate written down before anything is signed. There are no upfront or setup fees and no long-term contract, you keep ownership of and access to your account, and OnlyFans pays your own account directly. The full breakdown is on the pricing page, and the service list it maps to is on the services page. If a different agency offers you a lower number, run both through the break-even table above with the base defined. That comparison is the point of this article, whoever wins it.

Five things to settle before you agree to a number

  1. Is the percentage charged on gross fan payments or on what OnlyFans pays me, and is there a worked example in the contract?
  2. Which income streams does it apply to, listed by name?
  3. What is included at that rate (chatting hours, marketing, takedowns), and what is billed separately?
  4. Does the rate change over time, and what triggers the change in either direction?
  5. What do I owe after I give notice, and for how long?

Get the answers in writing before signing. An agency that will not put its own price in a document is not pricing a service; it is pricing your uncertainty.

Frequently asked questions

What percentage do OnlyFans agencies take?

There is no reliable public figure for the industry, because commission is set in private contracts that nobody collects or audits. The rates you can actually check are the ones agencies publish about themselves: Bunny Agency publishes 25% to 50%, scaling with how much of the operation it takes over. Treat any other number you are quoted as a claim until it is in writing, with the base defined.

Is 50% too much for an OnlyFans agency?

It is not automatically too much, but it sets a hard test: at 50%, your revenue has to double before you take home what you were earning alone. A rate at the top of the range should buy full-time chatting coverage, marketing that brings new subscribers, and privacy and takedown work included rather than billed as extras. If it buys advice and a content calendar, it is too much.

Do agencies take a cut of tips and PPV?

Usually yes, because tips and pay-per-view messages are where chatting teams make most of their money, and chatting is the service you are paying for. What should not be included is income the agency had no part in: brand deals you sourced, other platforms, off-platform gifts, or cash. Ask for the covered revenue streams to be listed by name in the contract rather than described as all income from any source.

Is commission calculated before or after OnlyFans' 20%?

It depends entirely on the contract, which is why the contract has to say. OnlyFans keeps 20% of the total fan payment, so on $10,000 of fan spending you receive $8,000. A 30% fee on gross takes $3,000 of that $8,000, an effective 37.5%. The same 30% on net takes $2,400. Same headline number, $600 a month apart.

Can I negotiate an agency's percentage?

Yes, and the base, the scope and the term are often easier to move than the headline rate. Useful asks: commission on net rather than gross, a tier that steps down once you pass a revenue threshold, a named list of covered income streams, a short trial period, and no commission after the notice period ends. An agency that refuses every variation is telling you something.

Sources

  1. Terms of Service — OnlyFans, 2026
  2. OnlyFans 2024 Financials: Gross Revenue $7.2 Billion, up 9% — Variety, 2025
  3. Job Scams — U.S. Federal Trade Commission, 2025
  4. Social Media Safety Index 2026 — GLAAD, 2026

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